THE CIDER LAB
The Cider Lab is a new cider brand launched by Asahi Premium Beverages in 2016. Recent improvements in clear label printing technology allowed the use of a transparent front label to interact with the fruit image on the inner face of the back label, without the risk of bubbling or rippling of the label substrate. This multi-layering of elements was also carried through on the cartons where the black sash was carefully set out to to create a dynamic interplay of elements when stacked as a POS display. 

CLIENT
Bonney Creative

MY INVOLVEMENT: 
> Concept/design development
> Layout & typography
> Image creation/retouching
> Concept and final renders
> Finished artwork